Events are a crucial element for any organisation. They are a great marketing tool to find new customers, strengthen existing relationships as well as growing your brand visibility. A recent report* found that 80.4% of event organisers 'believe that events are the most critical marketing channel for achieving business goals'.
With this, making sure they are successful is essential. Eight Strategy support companies in a range of sectors with their events in a number of ways, be it pre-event insight planning, during the event or post event.
Creating agile approaches to gather feedback back from events, talking to the ranters, ravers and those in the middle. We can do this in the moment (at the event) or post event. Essential insights to understand what works and areas of improvement for your next event.
Holding events can be a great opportunity to network and create prospects. Following up with attendees to identify a prospect pool is a key growth tool but not something you have time for. We call and look to build the sales pipeline for you.
Finding sponsors for your events can be a time consuming job. We are able to re-contact previous sponsors and find and approach new potential sponsorship for your events.
A lot of time and money is invested into events, therefore getting good attendance is key to making it a success. We can drive-up attendance - both in the run up to an event and last minute.